Customer Retention
Creating amazing customer experiences is one of the most effective ways for dealerships to build business. Customer retention increases profitability, reduces costs, and creates a loyal customer base. Happy, loyal customers are likely to return for service and future purchases, and they can become dealer advocates through positive reviews and referrals. CarBots builds customer retention for dealers.
Buyers, Not Leads
Dealers view paying for leads from online marketplaces as necessary evil, spending thousands $'s on these third-party leads. Some sources estimate the average cost per lead can be around $250. These leads often lack quality control, leading to low quality or unresponsive contacts. Many of these leads are also in contact with multiple dealerships.
By comparison, CarBots buyers have "firm offers of credit" from their lender when they enter the platform. Then, the buyer interacts with the dealership to get an "out-the-door" price on a specific auto prior to scheduling their test drive at dealership. CarBots does not deliver just leads to dealerships. CarBots delivers "per packaged" auto buyers.
Enhanced Profitability
Auto dealerships work on thin margins. Flooring interest rates and high fixed overheads require dealerships to maintain a keen focus on the bottom line of their operational performance. Many factors play into related decision-making processes. CarBots buyers have pre-approved loans / funding levels, which defined amounts provide for important dealerships backend F&I department products. CarBots benefits to dealers are numerous. CarBots saves money on customer acquisition cost, provides tools to facilitate buyer visits on off-peak days, facilitates "pre-desking" before buyers arrive, increase velocity of inventory turn rates. Further, by providing a better customer experience, dealerships customer service index improve, to increase manufacturer allocations.